2025 Highlights
4,750
SQM Exhibition Space
B2B MARKETPLACE SCALE
168
Brands Exhibited
FROM 14 COUNTRIES
2,800
B2B Trade Visitors
Where Lifestyle Business Gets Done
05 - 07 October 2026 | RICEC
Saudi Lifestyle Week is Riyadh’s curated B2B platform for Fashion, Sportswear, and Design built to connect international and Saudi and GCC brands with Saudi and GCC wholesale buyers and channel partners to unlock listings, distribution pathways, and partnerships.
Following a strong debut with 168 brands from 14 countries across 4,750 sqm and 2,800 B2B visitors, SLW returns as a focused marketplace designed for faster, higher-quality commercial conversations.
Listings and distribution conversations
Direct access to decision makers
Curated relevance across three sectors
Market entry and scale acceleration
Turning
Industry Noise
Into Business Signal.
We do not just host a B2B exhibition. We accelerate market entry and wholesale growth.
Route-To-Market clarity
"Brands waste time chasing the wrong route: wholesale buying groups, distributors, agents."
Meet the full channel ecosystem in one place and move faster from introductions to agreements.
ACCESS TO REAL BUYERS
"Many shows attract visitors, not decision makers with listing power."
A focused B2B environment built for buyer meetings, partnership decisions, and targeted buyer moments.
HIGHER QUALITY LEADS
"Broad shows create irrelevant meetings and wasted time."
Curated across Fashion, Sportswear, and Design so every conversation stays relevant to lifestyle buying.
MEASURABLE OUTCOMES
"Teams leave without a clear pipeline or a way to measure progress."
A partnership led journey with lead capture, meeting tracking, and post-show reporting.
SCALABLE GROWTH FOR SAUDI AND GCC BRANDS
"Local brands need stronger routes beyond DTC to scale."
A credible B2B stage where Saudi, GCC, and international brands meet multi-national buyers and distribution partners.
A buyer-first B2B journey designed to improve discovery and meeting quality.
- Clear category zoning and exhibitor tagging helps buyers navigate efficiently.
- The Saudi and GCC wholesale buyer and channel partner ecosystem is communicated upfront so exhibitors know who they are targeting.
- Lead capture and next-step guidance supports follow-up after the show.
Three Sectors One Buying Journey
Saudi Arabia is one of the fastest growing lifestyle markets globally. A young population, store and channel expansion, and Vision 2030 investment are accelerating demand across Fashion, Sportswear, and Design. For brands, this means more buying opportunities, faster scaling potential, and stronger appetite for differentiated product.
Fashion Market
The international trade exhibition connecting fashion brands with Saudi Arabia’s evolving multichannel retail market.
SAR 216.4B
Projected for 2026
Leather goods dominate at SAR 105B
Market size SAR 197.6B in 2025
Store and channel expansion continues at pace
Sportswear & Activewear
A dedicated platform for sportswear and active lifestyle brands to engage with Saudi Arabia’s growing sports economy.
SAR 7.5B
4.7% CAGR growth
Activewear and athleisure demand is rising fast
Growth outlook 4.7% CAGR into 2026
Market size SAR 7.5B in 2025
Design & Furniture
The key exhibition for furniture and interior design, reflecting the Kingdom’s urban transformation and creative ambition.
SAR 48.4B
By 2026
Real estate and hospitality pipeline driving fit outs
From SAR 45.4B in 2025 to SAR 48.4B in 2026
Expected to exceed SAR 63.8B by 2030
The international trade exhibition connecting fashion brands with Saudi Arabia’s evolving multichannel retail market.
A dedicated platform for sportswear and active lifestyle brands to engage with Saudi Arabia’s growing sports economy.
The key exhibition for furniture and interior design, reflecting the Kingdom’s urban transformation and creative ambition.
Fashion & Accessories
Curated brands designed for listings, wholesale distribution, and channel growth.
HIGHLIGHTS
> Ready-to-Wear & Couture
> Jewelry & Timepieces
> Footwear & Leather Goods
> Sustainable Fashion & Innovation
2,000+
Expected Buyers
15+
Buying Groups
"Meet wholesale buying groups, concept stores, and distributors actively looking to list new brands."
Sportswear & Activewear
Performance apparel, athleisure, accessories, and sports equipment for an active nation.
HIGHLIGHTS
> Performance Activewear
> Wellness & Recovery
> Athleisure & Lifestyle
> Fitness Accessories
12% YoY
Market Growth
1,500+
Active Buyers
"Connect with sports retail buyers, gym chains, and channel partners who can take you to market."
Design & Lifestyle
Furniture, interior design, and lifestyle products shaping modern Saudi living spaces.
HIGHLIGHTS
> Interior Design & Furniture
> Fragrance Design
> Smart Home
> Lifestyle Objects
10+
Developer Groups
$500M+
Project Value
"Get closer to procurement teams and decision makers shaping fit outs across Saudi."
Featured Local Exhibitor
Service Partners
International Partners
Official MediCal Partner
Media Partners
